González Paz announced his move to EY on his LinkedIn profile: “After almost ten years at Sareb, today I have the pleasure of sharing with you my incorporation to EY as Director of Brand, Marketing, and Communication in Spain. I am joining an exciting project, at a very special time, and with first-class colleagues. In the few days that I have been with the company, I have been able to see that it is, as they say, a big family. I am very grateful to Federico Linares, Goyo Panadero Illera, and Jose Luis Risco Rojas for their trust. And to M. Helena Gaya Sopena, Inmaculada Vela, Elena Merino Macho, and all the members of the team for their warm welcome. Thank you all!”
He is a journalist and corporate communications expert with extensive experience in economic and international news. Among his most outstanding skills are the development of strategic communication plans, the implementation of internal communication policies, and the management of reputational crises. With also has proven experience in shaping narrative and brand awareness.
He started his career at Agencia EFE, where he worked for more than twelve years. He is a Journalism graduate from Universidad CEU Cardenal Herrera.
