The owners of Tibermotor, Óscar and Olga Soriano, decided to put an end to three decades of work and dedication in the world of car distribution. They began their journey in 1992 as a Chrysler Jeep dealership. Subsequently, since 2006 and until 30 December 2021, they have been the official Volvo dealer in Madrid, and in the South of the Community of Madrid. The Soriano family has decided to dedicate itself to its other business project.
The Ditec Group is a company in the automotive sector with more than 60 years of experience, which distributes premium brands. It is the importer of Volvo Cars in Chile, as well as Jaguar, Land Rover and Porsche. With experience in the Spanish market since 2014, being official Porsche dealer in Barcelona, Basque Country and Navarra.
The Ditec Group has acquired the Volvo dealership business of Tibermotor. In this way, the new Ditec Tibermotor dealership has, as of January 1st, taken over the management and direction of the four Volvo centres in Getafe, in Alcorcón, in Méndez Alvaro and in C/Valencia, 23 in Madrid Capital. All staff have joined the new organisation.
The philosophy of the new company will continue to revolve around customer satisfaction and loyalty, the reinforcement of the sustained growth of the Volvo brand in the area of influence of the new dealership, and the development of the human team of the new DITEC TIBERMOTOR.
For Óscar Soriano, “it has been 15 years dedicated to a great brand like Volvo, as well as to the thousands of customers who trust in Tiber’s staff.” In this sense, Soriano wishes “all the luck in the world to the new Ditec Tibermotor” and thanks “the Ditec management team for their confidence in the Tibermotor project, as well as all the people who make it possible on a daily basis: customers, suppliers, workers and Volvo Car España.”
Last year, the Ditec group, acquired Hanstein as part of its expansion strategy in the domestic market and was also advised on the deal by CMS Spain.
CMS Spain´s team was led by Barcelona office Corporate/M&A counsel Pedro Ferreras and included a Corporate M&A team formed by senior associate Guillermo Donadeu, and associates Álvaro Valentín, Ana Pellejero and Irene Carol, together with Labour associate Helena Monzón.